King Promise: Leading the Charge in Afrobeat’s Global Ascendancy

A Decade of Musical Excellence

Gregory Bortey Newman, popularly known as King Promise, has been a formidable force in the Afrobeat scene. His unique blend of soulful melodies and rhythmic beats has captivated audiences both in Ghana and internationally. With hits like “CCTV” and “Commando,” King Promise has consistently showcased his versatility and commitment to musical innovation.​

Dominating the 2025 Telecel Ghana Music Awards

In 2025, King Promise’s contributions to music were recognized with ten nominations at the Telecel Ghana Music Awards (TGMA), including:​

• Artiste of the Year​
  
• Most Popular Song – “Paris”​
  
• Afrobeats Artiste of the Year​
  
• Afrobeats Song of the Year – “Favourite Story”​
  
• Afropop Song of the Year – “Paris”​
  
• Album of the Year – True to Self​
  
• International Collaboration of the Year – “Continental”​
  
• Collaboration of the Year – “Favourite Story”​
  
• Best Video – “Continental”​
  
• Best Video – “Keep It Sexy”​
  

These nominations underscore his influence and the widespread appeal of his music.

Bridging Cultures Through Music

King Promise’s music transcends borders, resonating with diverse audiences worldwide. His collaborations with international artists and performances on global stages have played a pivotal role in bringing Afrobeat to the forefront of the global music scene.​

Inspiring the Next Generation

Beyond his musical achievements, King Promise serves as a beacon of inspiration for aspiring artists. His journey from local performances to international acclaim exemplifies the potential of African music on the world stage. By staying true to his roots while embracing global influences, he paves the way for future talents to explore and innovate within the genre.​

Looking Ahead

As the Afrobeat genre continues to evolve, artists like King Promise are instrumental in shaping its direction. His dedication to excellence and passion for music ensure that Afrobeat will not only maintain its current momentum but also reach new heights in the years to come.​

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• Top 5 Songs of the Week: The Hottest Tracks You Need to Hear – Stay updated on the biggest Afrobeat hits.
• WCW: Celebrating the Versatile Talent of Emma Nyra – Learn more about Emma Nyra and her contributions to the Afrobeat scene.